Starting Hearts Privacy Policy

Last modified: May 17, 2017

Our mission is to help save the lives of Sudden Cardiac Arrest victims. In order for our organization to work, we may collect some of your personal information, and this privacy policy (the “Privacy Policy”) describes how we collect, maintain, and use that information. This Privacy Policy governs our website as well as our privacy practices for our in-person trainings and events.

Please read this Privacy Policy so that you can make an informed decision about using our website or connecting with us.  If you do not agree to the terms of this Privacy Policy, then do not use the website or take part in our services, including our CPR and defibrillator trainings (our “Services”).  By using our website or our Services, you are agreeing to the terms of this Privacy Policy and consent to our collection, use and disclosure of your personal information as described in this Privacy Policy.

In this Privacy Policy, words like “we”, “us” and “our” refer to Starting Hearts and our service providers, collectively.  We will disclose information, including your personal information, to these other entities in connection with providing our Services, as described further below in the “Disclosure of Personal Information” section, and these other entities may use and disclose information as provided in this Privacy Policy.

Personal Information

Information that you provide to us.  Most of the information we collect will be directly from you. We regularly collect certain information from our donors, volunteers, and participants in our certification programs, including their names, addresses, phone numbers, and email addresses. We use third party service providers for our donations and do not collect credit card information on our website. In the rare instances where we do obtain credit card or other payment information from a donor, we only retain the payment information for as long as necessary to process the payment.

Information that we obtain from other sources.  From time to time we may obtain information about you from other sources, such as providers of other services where you have consented to that service provider providing information about you to us (for example, our third-party service providers that manage donations).  We also may obtain general analytics information from our website.

Use of Personal Information

We use your personal information to provide our website and Services to you and to understand the usage of our website and Services so that we can make improvements to them. We may also use your personal information to provide you with our newsletter or other emails or notify you of events. You will have the option to unsubscribe (opt-out) of all marketing communications from us by clicking the “Unsubscribe” link at the bottom of every email message we send or replying to the message with the word “unsubscribe” in the message body.

Disclosure of Personal Information

We use third parties to provide services to us in connection with the Services (including processing donations or other payments), and we may provide personal information to these third parties as necessary to perform the Services.  However, we will share personal information with third parties only if they agree to maintain the confidentiality of your personal information and to use your personal information only in connection with providing the Services and other services to us. These other entities may use and disclose information as provided in this Privacy Policy.

We may derive information from your personal information that is not personally identifiable to you.  For example, we may aggregate certain information regarding use of the Services so that your usage of the Services is not discernable from the aggregate usage of the Services.  We may use and share with third parties any information that we derive from personal information that is not personally identifiable to you.

We may disclose personal information if compelled to in connection with a legal or regulatory proceeding, or in connection with enforcing our rights or defending ourselves in a legal or regulatory proceeding.

We may obtain your consent to disclose your personal information to a third party, in which case we will limit our disclosure and the use of your personal information only to the purposes for which we obtain your consent.  If we disclose your personal information to a third party with your consent, then your personal information will become subject to the privacy policy or other privacy commitments, if any, of that third party.

Retention of Personal Information

We will retain your personal information as is reasonably necessary, in our discretion, for our organizational purposes and to comply with applicable legal and regulatory requirements.

Access to Personal Information & Data Security

We limit access to your personal information to our employees and service providers that have a need to use your information for our organizational purposes. While we do make reasonable efforts to protect your personal information, no data transmission over the Internet or information storage technology can be guaranteed to be 100% secure.

Third Party Websites and Applications

Except as otherwise expressly discussed in this Privacy Policy, this policy only addresses Starting Hearts’ use and disclosure of information we collect from you. To the extent that you visit or disclose personal information to other websites or services, you are subject to the privacy policies and practices of these other websites and services. We encourage you to review the  privacy policies of those websites and ask questions before you disclose any personal information. Our website may provide links to other websites or resources that we provide for your convenience. We do not have control over such websites. Such links do not constitute an endorsement by us of those external websites. You acknowledge  and agree that we are not responsible for the content of such external websites. Your use of external websites is subject to the terms of use and privacy policies located on the linked external websites.

Third Party Email Addresses

You may provide us with an email address for a friend, family member, or other third party so that we can send information that you request to that email address.  We will use that email address to send an email to that address for the purpose you provided us with such email address.  The recipient of the email may contact us to remove the email address from our systems, and we provide information regarding how to remove the email address in the email that we send.

Protection of Children’s Personal Information

We limit our collection of information to adults. While we do provide trainings and educational programs for students, we do not intentionally collect any personal information from children under the age of 13.  If we learn we have collected or received personal information from a child under 13 without verification of parental consent, we will delete that information. If you believe that a child under the age of 13 has given us personal information, please contact us at:

Transfer of Personal Information

We reserve the right to transfer all personal information in our possession to a successor organization in the event of a merger, acquisition, or other sale or disposition of all or a portion of its assets. Subject to legal requirements, the use and disclosure of all personal information will be subject to this Privacy Policy, or to a new privacy policy, so long as you are given notice of the new policy and provided with the opportunity to opt-out of it.

Notice of Changes

We reserve the right to change or modify this Privacy Policy at any time, and to apply any such change or modification to personal information that we have already collected. We may provide you with notice of a change or modification or addition by posting a notice on our website. In the event we make a material change to this Privacy Policy that affects how we use your information, we will provide you with advance notice of this change and provide you with an opportunity to opt-out of such new of different use of your information. You agree to review our Privacy Policy from time to time to review the current policy and any changes, modifications or additions.

Contact for Questions or Complaints

If you have questions or complaints, you may contact us by email to, or by mail to:

Starting Hearts 
#219 Avon Center, 2nd floor
100 West Beaver Creek Blvd.
Avon, CO 81620

ATTN:  Executive Director

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